THQ Launches New Version of Main Site

THQ is relaunching its main company website with a new look and added functionality. It seems they�re hoping to make it a hub for players of THQ games as well as the place to get THQ games which probably will mean further fragmentation of the industry and especially pre-order items. The site features a new global digital e-commerce destination (shopTHQ) powered by Digital River. 

The problem is still, that a digital download for PC is priced the same as a full on physical package. So there is little incentive to shop there and none to opt for a digital version.

The site�s design better reflects the company�s branding and provides news about upcoming THQ properties. The site opens up with a "Fresh 5" list featuring the company�s top current and future games, and provides a single landing page with links to THQ�s social media profiles on Facebook, Twitter and YouTube.  

Additional current features include a stronger search function, consumer feedback options and improved global e-commerce functionality through shopTHQ. The company have stated that there will be a gradual roll out of new functions over time as well.

The site is currently localized for many of the largest markets throughout the world. Additional languages will be coming online soon.